Episodes
S2 E1 - Breaking the Cardinal Rule of Pitching
April 24, 201818minIn this first episode of season two, contestants are focused on protecting consumers from pain and illness with a variety of tools, contraptions, and formulas. Then there's a mystery product, a major faux pas that leaves the panel's hands tied.Join PrimeS2 E2 - The Power Is in the Percentage
May 1, 201816minThis week's lineup of entrepreneurs brings some established businesses and big asks to the table, with products ranging from boots to noodles.Join PrimeS2 E3 - Did This Entrepreneur Just Abort His Own Mission?
May 8, 201817minThis episode's entrepreneurs present cigars, skincare products, cookie dough, and more. Meanwhile, this week's investors, find themselves conflicted about everything from health benefits to valuations.Join PrimeS2 E4 - Self-Made Self-Care
May 15, 201815minIn this episode, four enterprising innovators showcase products designed to tackle everyday problems, from messy car cup holders to moldy hair extensions. NASCAR legend Danica Patrick suggests product launch timing to one founder.Join PrimeS2 E5 - Sorry You Felt That Way
May 22, 201817minThis week's lineup features everything from shaved ice to backpacks to solar-powered phone chargers and a few interpersonal conflicts.Join PrimeS2 E6 - It's Not About the Man, It's About the Market
May 29, 201815minThis week, the judges use their door-opening privileges even when pitches don't seem like an ideal fit, ultimately sending contestants back into the elevator, hoping for future assistance or a small consolation prize.Join PrimeS2 E7 - Ready for Half a Million?
June 5, 201817minThe judges struggle to grasp the market for a product infused with CBD, a contraption to make disposable razors last longer, and an accessory to keep wearers hydrated on the go. And an entrepreneur who wants to take his tutoring company to the next level.Join PrimeS2 E8 - Drop and Give Me Valuation
June 12, 201815minThis week's products help travelers stick to their routines, curly-haired ladies tame their tresses, proud parents create keepsakes and more.Join PrimeS2 E9 - Who Doesn't Love Money
June 19, 201816minIn this week's episode, a mother presents her solution to stop her kid from running around in his birthday suit, a phone repair shop hits the road and a woman finds an unexpected place to hide her shoes.Join PrimeS2 E10 - We Are Going to Make Money on This Thing
June 26, 201816minOn this week's episode, one woman shares her not-so-new way to rep school spirit, and another tries to stop ad fraud with a diagram that she herself doesn't quite understand.Join PrimeS2 E11 - You Don't Need Us
July 10, 201817minIn this week's episode of Elevator Pitch, Cameron Colvin joins the panel of investors. Meanwhile, one entrepreneur steps into the elevator with what she claims to be a brewery's best friend. A mother pitches a product to make your kid the coolest in school and another contestant shows off a product designed to let you bring your dog with you anywhere, hassle-free.Join PrimeS2 E12 - That Is the Best Pitch I've Seen
July 17, 201819minThis week, one contestant, has an enthusiastic pitch for a pair of innovative gloves grabs the investors' attention. Another entrepreneur presents a spirited, and tasty, product that the judges eat up (literally).Join Prime